{"id":54467,"date":"2025-09-02T15:30:54","date_gmt":"2025-09-02T10:00:54","guid":{"rendered":"https:\/\/nationalinsight.in\/index.php\/2025\/09\/02\/mother-sparshs-journey-from-kitchen-remedies-to-a-more-than-inr-100-cr-brand\/"},"modified":"2025-09-02T15:30:54","modified_gmt":"2025-09-02T10:00:54","slug":"mother-sparshs-journey-from-kitchen-remedies-to-a-more-than-inr-100-cr-brand","status":"publish","type":"post","link":"https:\/\/nationalinsight.in\/index.php\/2025\/09\/02\/mother-sparshs-journey-from-kitchen-remedies-to-a-more-than-inr-100-cr-brand\/","title":{"rendered":"Mother Sparsh\u2019s Journey: From Kitchen Remedies to a more than INR 100 Cr Brand"},"content":{"rendered":"
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New Delhi [India], September 1:<\/b> Back in 2016, baby care in India looked very different. Sure the market was full of big brands, but something just\u2026 felt off. Most products were packed with chemicals, synthetic fragrances and ingredients parents couldn\u2019t even pronounce. It was kind of overwhelming for the parents looking for safe options for their babies.<\/span><\/p>\n

That\u2019s when some founders had this simple but powerful thought:<\/b><\/p>\n

\u00a0\u201cWhat if we just made baby products the way moms actually want them, safe, natural and rooted in things they already trust?\u201d And just like that, <\/span>Mother Sparsh<\/span><\/a> was born.<\/span><\/p>\n

It didn\u2019t start in some giant lab or with celebrity endorsements. Nope. It started with a deep belief in the power of Natural Traditional ingredients and a mission to bring back safe and natural, the kind Indian parents had used for generations.<\/span><\/p>\n

Fast forward to today and Mother Sparsh isn\u2019t just another name in the baby aisle. It\u2019s a more than \u20b9100 crore brand with a loyal community, a big investor backing and a story that still feels very grounded.<\/span><\/p>\n

Starting Small, Thinking Big<\/b><\/p>\n

The team launched their very first product 99% Pure Water Unscented Baby Wipes, with a lot of hope and a little bit of nervous energy. At the time, baby wipes usually had alcohol, synthetic scents, soapy lotions and things that just didn\u2019t belong on a newborn\u2019s skin.<\/span><\/p>\n

But Mother Sparsh\u2019s wipes? They were gentle and as good as cotton and water, which our ancestors used before the advent of wipes. Parents noticed. Reviews started coming in. Word spread, not because of paid ads, but because moms told other moms.<\/span><\/p>\n

That\u2019s when things slowly started to shift.<\/span><\/p>\n

Building Trust, One Product at a Time<\/b><\/p>\n

In baby care, people don\u2019t take chances. And honestly, they shouldn\u2019t. So instead of dropping 50 products overnight, Mother Sparsh focused on getting a few key things absolutely right. Their approach was kind of simple:<\/span><\/p>\n